Marketing Communications Program Manager

Role Overview

This role sits at the intersection of brand, content, and digital engagement, shaping how a leading organization communicates its story across key audiences. You will drive end-to-end social media strategy execution, with a strong emphasis on LinkedIn, ensuring consistent, high-impact storytelling across channels.

What You Will Do

You will be responsible for leading and executing integrated marketing communications programs, with a strong focus on social media strategy, content marketing, and performance optimization. Key responsibilities include: owning and executing social media strategy, managing content planning and editorial calendars, developing and writing high-quality social content, and tracking and analyzing performance metrics.

Why It Might Be a Fit

This is a highly visible role with direct impact on brand awareness, engagement, and audience growth across the healthcare and revenue cycle ecosystem. You will partner closely with internal leaders, subject matter experts, and external stakeholders to elevate executive visibility and thought leadership.

Requirements

• 5–7 years of experience in marketing communications, content marketing, or social media management
• Strong writing and editing skills with the ability to adapt tone for executive and brand-level communication
• Proven experience developing and executing content and social media strategies, including LinkedIn-focused programs
• Ability to interpret analytics and use performance data to optimize content and engagement outcomes
• Experience working with stakeholders across leadership, marketing, and subject matter expert teams
• Familiarity with social media management tools (e.g., Sprout Social or similar) is a plus
• Bachelor’s degree or equivalent professional experience
• Strong organizational skills, attention to detail, and comfort working in fast-paced environments
• Curiosity, adaptability, and openness to leveraging emerging technologies, including AI tools

Benefits

• Competitive salary range of $92,400–$138,600 per year, based on experience
• Bonus incentives tied to performance and impact
• Comprehensive healthcare coverage (medical, dental, and vision)
• Paid certifications and tuition reimbursement programs to support professional development
• Flexible work arrangements with remote options and occasional travel requirements
• Career advancement opportunities within a growing, innovation-driven environment
• Retirement, paid time off, and employee well-being programs
• Recognition programs and a strong culture of performance and growth