Head of Online Marketing I Performance & Growth

Role Overview

As Head of Online Marketing, you will develop our marketing department into a central growth driver for the company, steering all marketing activities along a clear funnel logic, establishing data-based decisions, and integrating marketing closely with E-Commerce, Creative & Brand, and other departments.

What You Will Do

You will lead our online marketing team, develop a dynamic online marketing strategy & funnel logic, keep conversion in mind, and work interdisciplinarily and market-oriented.

Why It Might Be a Fit

You will be responsible for planning, steering, and optimizing online marketing budgets cross-channel based on performance, seasonality, and economic efficiency, and ensure maximum impact on business impact.

Requirements

• Professionally at home in online marketing
• Extensive e-commerce experience from company or agency environments
• Built and scaled cross-channel marketing strategies
• Experience in B2C or B2B performance marketing with complex funnels
• Experience working in cross-functional teams
• Strong performance and data competence
• Experience in process development and working with analysis tools

Benefits

• Flexible working hours
• 2 days home office per week
• 28 days holiday
• 5 days workation per year
• Birthday off
• Contribution to Wellpass
• Occupational pension provision
• Exclusive discounts on our products
• Modern, well-lit offices
• Rooftop garden