Senior Product Marketing Manager, Consumer Experience

Role Overview

As the Senior Product Marketing Manager for Consumer Experience, you will be responsible for shaping the product strategy and messaging for the core consumer experience. This role requires close partnership with product management, design, engineering, market research, marketing, and communications to define the future vision and product roadmap for how professionals connect and grow.

What You Will Do

Shape the vision for LinkedIn consumer product experiences through member insights and partnership with product management and design teams, drive research and competitive analysis, develop messaging and effective go-to-market plans, regularly communicate product updates, and serve as a subject matter expert on the consumer space.

Why It Might Be a Fit

This role is ideal for a highly motivated Senior Product Marketing Manager with 4+ years of marketing experience, preferably in product marketing, who can use insights to drive decisions, prioritize objectives, and optimize strategies for messaging, positioning, and audience targeting.

Requirements

• Bachelor’s degree or equivalent experience
• 4+ years of marketing experience, with a preference for product marketing
• 3+ years of experience marketing consumer-facing digital products
• Consistent, demonstrated track record of influencing product strategies and roadmaps and launching experiences that drive material business impact
• Proven ability to use insights to drive decisions, prioritize objectives, and optimize strategies for messaging, positioning, and audience targeting
• Demonstrated ability to operate in a fast-paced and demanding environment, manage multiple projects simultaneously, and prioritize time and resources based on business impact
• Experience running A/B tests and driving growth through data-driven experiments
• Stellar verbal and written communication skills, with the ability to concisely distill complex technical information into digestible, compelling narratives to effectively present ideas

Benefits

• Annual performance bonus
• Stock
• Benefits
• Other applicable incentive compensation plans