Digital Marketing Manager

Role Overview

As our Digital Marketing Manager, you will own the end-to-end customer journey, identifying high-growth opportunities and aggressively optimizing the channels that move the needle. You will be responsible for managing and scaling key digital channels, establishing a rigorous test-and-learn framework, and proactively identifying and fixing attribution leaks.

What You Will Do

You will be responsible for managing and scaling key digital channels, establishing a rigorous test-and-learn framework, and proactively identifying and fixing attribution leaks. You will also be responsible for driving the final sprint for our new website launch, ensuring a seamless, on-time and on-budget launch, and proactively identifying and fixing friction points to guarantee the new site delivers a measurable lift in conversion rate from day 1.

Why It Might Be a Fit

We are looking for a strategic protagonist who doesn’t wait for a to-do list, but instead brings data-backed recommendations to the table. You will be responsible for driving growth and channel orchestration, testing and iteration, and proactive strategy and advocacy.

Requirements

• 7+ years of experience in digital marketing, performance marketing, or growth hacking
• Proactive and assertive mindset with a constant focus on optimization and continuous improvement
• Highly data-driven with the ability to navigate GA4, Looker, and Excel to uncover insights and identify trends
• Able to translate complex data into clear, compelling narratives that support strategic decision-making
• Strong ability to present insights, recommendations, and performance trends in a way that engages and influences stakeholders
• Comfortable identifying when a strategy is underperforming and proactively presenting actionable solutions and next steps
• Proficient in ad platforms (Meta, Google), analytics tools (GA4, Looker), native ad managers, project management tools such as Asana and Monday.com, and CRM platforms (HubSpot, Klaviyo)