Digital & Ecommerce Marketing Manager

Role Overview

Digital & Ecommerce Marketing Manager will lead digital marketing efforts for Pierre Fabre in Vietnam, including brand building, ecommerce marketing, and general digital marketing. The role will involve managing digital campaigns, tracking performance, and optimizing strategies to maximize online visibility and conversion rates.

What You Will Do

Manage digital campaigns, track performance, optimize strategies, plan and manage digital budget, monitor brand conversations and trends, and use analytics tools to track and report digital performance.

Why It Might Be a Fit

The ideal candidate will have a strong analytical, creative, and communication skills, experience with digital analytics, SEO/GEO, SEM, ecommerce tracking tools, and campaign management platforms, and good knowledge of Vietnamese digital ecosystem, consumer trends, and regulatory landscape.

Requirements

• Bachelor’s degree in Marketing, Digital, or related field
• Minimum 5 years’ experience in Digital marketing/Media management/Ecommerce Management
• Good knowledge of Vietnamese digital ecosystem, consumer trends, and regulatory landscape
• Strong analytical, creative, and communication skills
• Experience with digital analytics, SEO/GEO, SEM, Ecommerce tracking tools, and campaign management platforms
• Fluent in English