Senior Marketing Manager

Role Overview

As a Senior Marketing Manager at RECUP, you will lead the development and implementation of B2B campaigns and direct marketing measures, creating target group-specific communication and advertising materials. You will be responsible for key account marketing, partner communication, and marketing automation, as well as tracking campaign performance and reporting results.

What You Will Do

Plan and implement B2B campaigns and direct marketing measures, develop target group-specific communication, create advertising materials, brief internal and external creatives, steer approval processes, and develop active POS concepts.

Why It Might Be a Fit

You will be a central point of contact for partners in marketing-related questions, build automated communication channels, and develop the setup and logic in HubSpot. You will also track campaign performance, lead optimizations, and report results clearly and structured.

Requirements

• 5+ years of experience in marketing, with a relevant part focused on B2B
• Experience in managing creatives and agencies
• Communication strength in German (C2 level required) and English
• AI competence and genuine enthusiasm for working with it
• HubSpot knowledge or solid experience with other CRM systems or a comparable marketing automation platform
• Data-driven approach

Benefits

• Flexible work models (flexible working hours, remote work)
• Development and design space
• Personal, professional togetherness and an open feedback culture
• Chance to work in a company that combines economic growth with real sustainable impact
• Dynamic, growth-oriented environment in a scale-up phase
• Cooperations with Wellpass, Urban Sports Club, Open Up, and Future Bens