Demand Generation Specialist

Role Overview

As the Demand Generation Specialist, you will be highly organized and execution-focused, providing critical hands-on support to the demand generation strategists of the team. This role reports directly to the Sr. Director, Demand Generation & Growth Marketing, and provides execution engine that keeps programs moving on time and on target.

What You Will Do

You will own the end-to-end build and execution of marketing emails in HubSpot, leverage HubSpot AI features to accelerate email drafting, subject line testing, and workflow building, and manage email nurture workflows and drip sequences. You will also own the full technical setup and execution of webinars across platforms, including Zoom Webinars & Payload CMS.

Why It Might Be a Fit

We are looking for someone who takes pride in delivering measurable impact, thrives on variety, loves marketing technology, and wants to grow their career within a high-performing demand generation team at a category-defining cybersecurity company.

Requirements

• 2-4 years of experience in marketing, demand generation, or marketing operations
• Hands-on experience with HubSpot (or similar marketing automation tool)
• Comfort working in Salesforce for lead management and reporting
• Experience with webinar platforms such as Zoom Webinars or ON24
• Comfortable using AI tools
• Exceptional attention to detail
• Strong ability to manage multiple projects and deadlines simultaneously
• Analytical mindset with comfort pulling, organizing, and presenting data in spreadsheets and dashboards
• Clear, professional written communication skills
• A proactive, no-task-too-small attitude
• Ability to take direction from multiple stakeholders and prioritize effectively in a fast-paced environment
• Genuine interest in cybersecurity or enterprise software
• Bachelor’s degree in Marketing, Communications, Business, or related field – or equivalent experience

Benefits

• Base Salary: $74,000 – $84,000 plus performance-based bonus or commission
• 401(k) with both Traditional and Roth options
• Flexible Spending Accounts (Health Care & Dependent Care)
• Exceptional medical coverage
• Health Reimbursement Arrangement (HRA)
• 100 % Employer-paid dental, vision, disability, and life insurance
• Voluntary benefits including life insurance, Hospital Indemnity, and Accident coverage
• Pet insurance
• Complimentary Calm app membership
• Flexible PTO
• Quarterly Wellness Weekends
• Remote work stipend
• Volunteer Time Allowance
• Continuous learning and development with full access to Udemy Business
• Clear paths for advancement, internal mobility, and ongoing career development
• A collaborative, innovative, and remote-first environment