Martech Architect Lead

Role Overview

We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. This role is central to making our marketing data infrastructure happen.

What You Will Do

Evaluate and architect the connection between Adobe Customer Journey Analytics and the incoming Customer Data Platform, ensuring unified, resolved identity data and governance standards. Lead the full vendor evaluation for the CDP, design the data model, identity resolution strategy, and audience activation framework, and own implementation governance.

Why It Might Be a Fit

This role carries significant near-term impact and long-term growth potential. The right candidate will shape decisions that anchor RSM’s marketing technology strategy for years to come, with the opportunity to grow into broader Martech leadership as the foundation matures.

Requirements

• 10+ years in Martech, marketing data platforms, or marketing operations in a B2B enterprise environment
• Proven experience evaluating and selecting technology platforms
• Hands-on familiarity with the CDP landscape
• Strong command of B2B data concepts: account hierarchies, lead-to-account matching, intent data, firmographic enrichment, and ABM audience frameworks

Benefits

• Competitive benefits and compensation package
• Flexibility in your schedule
• Discretionary bonus based on firm and individual performance