Head of Brand Marketing

Role Overview

Urban Outfitters is seeking a visionary Head of Brand Marketing to champion and evolve our brand legacy. You will drive innovative, social video-first strategies and comprehensive omnichannel campaigns that resonate with our audience and create excitement for the brand.

What You Will Do

Lead concept-development and execution of integrated, multi-channel marketing campaigns, drive social strategy, and oversee PR communication strategies.

Why It Might Be a Fit

You’ll thrive in our fast-paced environment, using weekly, monthly, and quarterly business reviews as a launchpad to craft proactive, high-impact marketing initiatives that fuel our direct-to-consumer growth.

Requirements

• 12+ years demonstrated track-record for driving business impact through the development and execution of strategic marketing initiatives across organic channels
• Bachelor’s degree in marketing, business, or a related creative field
• Demonstrated track record for driving business impact through strategic marketing initiatives in a consumer-facing brand
• Creative thinker who can toggle between blue-sky ideation and analytical planning grounded in KPIs
• Advanced knowledge of emerging social/digital media channels and a deep obsession with the cultural zeitgeist
• Excellent communication, persuasive storytelling, and project management skills
• Passion and excitement for Urban Outfitters customer

Benefits

• medical
• dental
• vision
• PTO
• generous employee discounts
• retirement savings