Digital Marketing Campaign Specialist (Contract Role)

Role Overview

The Digital Marketing Campaign Specialist is a specialist position in our Digital Marketing team responsible for deploying and executing digital marketing campaigns, making real-time adjustments to optimize results, generating demand through digital campaigns, and executing SEO/SEM strategies.

What You Will Do

Execute integrative omni-channel digital marketing campaigns, continuously assess campaign response and effectiveness, monitor and report on campaign execution, analyze campaign performance data, and propose real-time adjustments to optimize results.

Why It Might Be a Fit

Contribute to USP’s public health mission, create impact in increasing equitable access to high-quality, safe medicine, and improve global health through public standards and related programs.

Requirements

• Bachelor’s degree in marketing, information systems, business, or a related field
• 5+ years of experience in digital marketing with a focus on campaign execution and campaign management
• Experience in Marketo, social media marketing on LinkedIn and Meta, and a firm grasp of SEO and SEM
• Strong analytical skills with the ability to interpret data and generate actionable insights
• Strong oral and written communication skills
• Proven track record of working across teams with minimal supervision

Benefits

• Equal employment opportunity employer
• Affirmative action employer
• Inclusive environment
• Reasonable accommodation to individuals with disabilities