Head of Competitive Intelligence & Strategy

Role Overview

The Head of Competitive Intelligence & Strategy will lead the development of strategic perspectives that shape Diageo Brazil’s growth agenda by integrating market dynamics, competitive intelligence, consumer understanding, commercial performance, and financial insights into clear business direction.

What You Will Do

The role will define the strategic questions the business needs to answer, establish the learning agenda, identify research and analytical requirements, and ensure competitive intelligence is directly connected to Diageo’s business priorities.

Why It Might Be a Fit

The successful candidate is expected to bring structure to ambiguity, build strategic frameworks and mental models, simplify complex business issues for senior leadership, influence without formal authority, and guide cross-functional teams toward aligned, evidence-based decisions.

Requirements

• 15+ years of experience in Strategy, Portfolio Strategy, Commercial Strategy, Consumer Insights, Revenue Growth Management, Competitive Strategy or Management Consulting.
• Experience in top-tier Management Consulting (e.g. McKinsey, Bain, BCG, Strategy&, Oliver Wyman or equivalent) and/or strategic leadership roles within FMCG is highly desirable.
• Strong FMCG experience.
• Experience influencing executive-level decision making.
• Experience leading cross-functional strategic initiatives.
• Strong understanding of portfolio strategy, category management, and commercial dynamics.
• Experience working with syndicated market data (NielsenIQ, Kantar or equivalent).
• Experience supporting Annual Planning, IBP, and Long-Term Strategy.
• Advanced Excel and PowerPoint.
• Strong business modelling and opportunity sizing capabilities.
• Financial and commercial acumen.
• Scenario planning.
• Executive storytelling.
• Structured problem solving.
• Ability to integrate multiple information sources into strategic recommendations.

Benefits

• Flexible working hours
• Wellbeing support
• Diversity and inclusion
• Opportunity to contribute and make an impact