Marketing & Communications Specialist

Role Overview

The Marketing & Communications Specialist develops and executes integrated marketing and communications initiatives that promote business objectives, enhance client engagement, advance thought leadership initiatives, and increase brand visibility for assigned markets and business areas. This role contributes to the development and execution of marketing communications plans, campaigns, and programs, requiring strategic thinking, impactful writing, audience-focused messaging, and disciplined execution. A successful marketing specialist is a versatile self-starter, detail-oriented, and able to balance short-term deadlines against long-term goals.

What You Will Do

Support the development, execution, and measurement of marketing communications plans, strategies, and tactics in support of assigned focus areas and help align marketing activities with GFT’s Strategic Plan and business priorities. Develop and execute thought leadership strategies and evaluate marketing effectiveness through measurable results. Partner with technical professionals and business leaders to translate complex ideas into clear, compelling marketing messages and communications.

Why It Might Be a Fit

The successful candidate will be responsible for developing and maintaining marketing communications materials, including award submissions, announcements, presentations, website copy, collateral, email communications, and social media materials. Track marketing activities and performance metrics, contributing insights to support continuous improvement and informed decision-making.

Requirements

• Bachelor’s degree in communications, marketing, or related field
• 5+ years of experience in corporate communications or marketing
• Experience marketing professional services, architecture, engineering, construction, consulting, or related industries
• Certified Professional Services Marketer (CPSM) certification

Benefits

• Remote work environment
• Comprehensive benefits package including wellness programs, parental leave, and pet insurance, in addition to medical, dental, vision, disability, and life insurance
• Tax-deferred 401(k) savings plan
• Competitive paid-time-off (PTO) accrual
• Tuition reimbursement for continued education
• Incentive compensation for eligible positions