Demand Generation Manager

Role Overview

As a Demand Generation Manager at Documo, you will be responsible for creating and executing integrated campaigns to generate pipeline. You will work with the BDR team and sales to target specific accounts and buying groups, and track engagement and pipeline at the account and buying-group level.

What You Will Do

Your main responsibilities will include building and running integrated campaigns, owning the integrated campaign calendar, and launching a go-to-market campaign for each new EHR integration. You will also be responsible for building automated sales enablement, tracking engagement and pipeline, and reporting on meetings, pipeline, and cost per meeting for each event.

Why It Might Be a Fit

The ideal candidate will have 4-6 years of experience in B2B SaaS marketing, with direct ownership of field/event marketing and outbound or SDR programs. You will need to have a record of running integrated, multi-channel, and account-based campaigns, and be comfortable using AI tools to speed up research, list work, and copy testing.

Requirements

• 4-6 years in B2B SaaS marketing
• Direct ownership of field/event marketing and outbound or SDR programs
• Record of running integrated, multi-channel, and account-based campaigns
• Hands-on with Salesforce and HubSpot
• Experience driving pipeline from trade shows
• Collaborative working style
• Clear, concise writing for outbound email, LinkedIn, and event invites
• Comfort using AI tools to speed up research, list work, and copy testing
• Digital marketing fluency across web, email, social, and paid
• Comfort reporting on pipeline, not just activity

Benefits

• Competitive U.S. benefits: medical, dental, vision, and a 401(k) with a strong match
• Annual bonus program based on role and company performance
• Annual performance reviews with merit increases
• Equity opportunities to grow with us
• Flexible remote work that fits your life, plus flexible paid time off
• Competitive paid parental leave, mental health support, and Employee Assistance Programs (EAP)