Head of Demand Generation

Role Overview

The Head of Demand Generation will personally run paid, SEO, email, and lifecycle today, then build the team as the company scales. They will own marketing-sourced pipeline with a mandate to deliver 3-4x coverage on the bookings target.

What You Will Do

Own inbound demand generation across paid, SEO, email, and lifecycle, hands-on. Deliver marketing-sourced pipeline against a 3-4x bookings coverage target. Grow MQL volume and quality, site traffic and conversion, and organic search.

Why It Might Be a Fit

The ideal candidate will have 6+ years in demand generation or growth marketing at B2B sales-led SaaS companies, with a strong writing ability for a business audience and funnel thinking skills.

Requirements

• 6+ years in demand generation or growth marketing at B2B sales-led SaaS companies
• Inbound programs that produced measurable pipeline, not just traffic
• Strong writing for a business audience
• Funnel thinking: spend to pipeline to revenue
• Comfortable as a player-coach who still runs channels hands-on
• Excitement about working in person in New York five days per week
• Bonus: fintech, HR tech, or developer-adjacent background

Benefits

• Competitive salary
• OTE ($200K-$350K)
• Bonus: fintech, HR tech, or developer-adjacent background