Product Marketing Manager

Role Overview

The Product Marketing Manager will own positioning, messaging, and field enablement for LastPass products, working closely with Product Management, Sales Enablement, Brand and Creative, and Business Operations to drive awareness, adoption, and revenue impact.

What You Will Do

The Product Marketing Manager will define and own the positioning and messaging framework for LastPass products, lead go-to-market planning for product launches, develop sales enablement materials, and partner with Brand and Creative to produce compelling content.

Why It Might Be a Fit

The Product Marketing Manager will work in a collaborative, curious group that moves quickly, sweats the details, and believes great marketing starts with a deep understanding of the customer. The ideal candidate will be passionate about complex problem solving and motivated by scale.

Requirements

• Proven experience in product marketing, with a track record of owning end-to-end go-to-market strategies for B2B SaaS or technology products
• Proven ability to translate complex technical capabilities into clear, compelling messaging that resonates with both technical buyers and business decision-makers
• Strong analytical background, with proven experience using data and market research to inform positioning decisions and measure program effectiveness
• Proven experience working cross-functionally, influencing stakeholders across Product, Sales, and Brand without direct authority
• Proven ability to manage multiple priorities simultaneously in a fast-paced environment, staying organised and delivering quality work under tight deadlines

Benefits

• Competitive compensation
• Flexible Paid Time Off policies
• Parental leave
• Comprehensive health coverage, including dependents
• Home office setup support
• LastPass Families free account for up to 5 members
• Continuous learning and development opportunities
• Peer-to-peer recognition through Quantum Workplace
• Employee Assistance Program for well-being support
• Remote work stipend to support your home office needs
• Short-Term or Remote-Centric Work Arrangements for added flexibility