Manager, Social Media & Audience Growth

Role Overview

The Manager, Social Media & Audience Growth will help grow Simon & Schuster’s audiences by creating compelling social-first content, identifying emerging platform opportunities, and bringing books into the cultural conversation.

What You Will Do

The role will lead the day-to-day strategy and execution for TikTok, TikTok Shop, and YouTube, while helping define how readers discover Simon & Schuster’s books across emerging platforms.

Why It Might Be a Fit

The ideal candidate will have a passion for helping readers discover books, creativity, editorial instincts, platform expertise, and a love of books and enthusiasm for helping readers discover new authors and stories.

Requirements

• 4–6 years of experience in social media, digital marketing, audience development, or content strategy for a consumer-facing brand, publisher, media company, or agency.
• Deep expertise across TikTok, YouTube, LinkedIn, Pinterest, and emerging social platforms.
• Experience developing and executing social-first content strategies.
• Strong content creation skills, including copywriting, photography, and short-form video production.
• Familiarity with social commerce, affiliate marketing, or creator partnerships.
• Experience using social publishing, analytics, and project management platforms such as Sprout Social, Airtable, Meta Business Suite, or similar tools.
• Excellent communication, collaboration, and organizational skills.
• A curiosity for internet culture and emerging social trends.
• A love of books and enthusiasm for helping readers discover new authors and stories.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401(k) plan
• Life insurance coverage
• Disability benefits
• Tuition assistance program
• PTO
• Broad Based Ownership program

Tagged as: Airtable, Project Management