Marketing Operations Associate

Role Overview

The Marketing Operations Associate supports the strategic alignment of marketing processes to optimize execution, performance, and scalability. This role assists with marketing automation, lead and pipeline development, customer segmentation, campaign enablement, and performance analysis.

What You Will Do

Assist in the execution of digital marketing campaigns across email, web, and social platforms. Support marketing automation workflows and help maintain lead scoring models. Help maintain customer segmentation data for targeted campaigns.

Why It Might Be a Fit

This role requires excellent organizational, planning, and time management skills. Experience with CRM systems and marketing automation platforms is a plus. The ideal candidate is a problem solver, proactive, and has a continuous growth mindset.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 2+ years of experience in marketing operations or related roles.
• Experience developing and executing integrated marketing campaigns and customer marketing activities using digital tactics, events, webinars, and emails as well as content creation.
• Basic understanding of lead management and campaign enablement.
• Excellent organizational, planning, and time management skills.
• Experience with CRM systems (e.g., Salesforce).
• Familiarity with marketing automation platforms (e.g., HubSpot, Marketo, Eloqua).
• Proficiency in Microsoft Office Suite skills

Benefits

• Generous paid time off in your first year, increasing with tenure.
• Up to 16 weeks 100% paid parental leave after one year of employment.
• Paid sick time to care for yourself or family members.
• Education assistance and extensive training resources.
• Do Good Program: Paid volunteer days & donation matching.
• Competitive 401k with company matching.
• Health & wellness benefits, including discounted Wellhub membership rates.
• Medical, dental & vision insurance for you, spouse/partner & dependents.

Tagged as: Eloqua, HubSpot, Lead Scoring, Marketo, Pipeline Management