Role Overview
The Marketing Automation Engineer will optimize the consumer relationship with a mix of marketing best-practices, strong understanding of data flow, and the ability to translate it to genuine personalization while technically executing on them at scale.
What You Will Do
The Marketing Automation Engineer will be responsible for implementing marketing campaigns, drafting technical implementation docs, and building them. They will also be responsible for optimizing platform usage, data-based triggering, and understanding user journeys.
Why It Might Be a Fit
The role would have the opportunity to create genuine personalization engines using best-in-class tooling and data models.
Requirements
- 4+ years of experience with a major CEP/CRM or marketing automation platform
- 2+ years of experience with Braze
- Deep expertise in journey/canvas building
- Dynamic templating skills
- Experience with audience segmentation
- Solid understanding of contact data models
- Ability to read API responses and event payloads
- Liquid code proficiency
- Deep understanding of email deliverability fundamentals
- Understanding of email domains/behavior and record management
- SMS compliance knowledge
- Familiarity with TCR rules and regulations
Benefits
- Generous PTO and company holiday policy
- 100% employer-covered health and dental insurance
- Vision plan available at employee cost
- Child care benefits and generous parental leave
To apply for this job please visit job-boards.greenhouse.io.
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