Product Marketing Specialist

Role Overview

The Product Marketing Specialist supports the development and execution of marketing strategies for assigned products or segments across the US & Bermuda business. The role translates business priorities and market insights into positioning, messaging, campaigns, launches, content, and broker/customer enablement.

What You Will Do

Key responsibilities include developing defined components of product and segment marketing plans, translating product strategies and commercial objectives into actionable marketing activities, managing assigned marketing initiatives, and monitoring market, competitor, broker, and customer trends.

Why It Might Be a Fit

The ideal candidate will have demonstrated product marketing or related B2B marketing capability, a strong understanding of positioning, messaging, campaigns, content, and go-to-market execution, and the ability to communicate complex products and concepts clearly.

Requirements

• Demonstrated Product Marketing or related B2B marketing capability
• Strong understanding of positioning, messaging, campaigns, content, and go-to-market execution
• Analytical mindset with the ability to translate insights into recommendations
• Strong project management and cross-functional collaboration skills
• Ability to communicate complex products and concepts clearly

Benefits

• Competitive benefit programs
• Multiple health, dental, and vision insurance plan options
• Optional life, disability, and AD&D insurance
• 401(k) with employer match contributions
• Employee Stock Purchase Plan
• PTO
• Corporate holidays and floating holidays
• Parental leave

Tagged as: Project Management