Role Overview
The Senior Manager will build and scale a modern, data-enabled growth marketing capability across the Asia Pacific region, connecting growth strategy, performance media, marketing technology, and first-party data to acquire, engage, and retain high-value audiences.
What You Will Do
The role will involve leading APAC growth marketing strategy, building integrated full-funnel plans, driving performance marketing effectiveness, defining marketing technology roadmaps, and translating marketing use cases into technical requirements.
Why It Might Be a Fit
The successful candidate will have experience building or scaling performance marketing capabilities, demonstrated knowledge of campaign architecture, digital media buying, and conversion tracking, and hands-on fluency with CRM, DMP, and CDP concepts.
Requirements
- 8-10+ years of experience in growth marketing, performance marketing, digital acquisition, CRM, lifecycle marketing, marketing technology, customer data or related disciplines
- Strong working knowledge of campaign architecture, digital media buying, bidding and optimization, conversion tracking, attribution, experimentation and funnel analytics
- Hands-on fluency with CRM, DMP and CDP concepts and workflows, including data ingestion, identity resolution, audience building, activation and orchestration
- Experience translating marketing needs into technical requirements and working with product, engineering, data, analytics, privacy and security stakeholders
- Experience leading agencies, media partners, technology vendors and cross-functional teams toward measurable outcomes
- Experience in a regional or multi-market role, preferably across APAC
- Experience in financial services, payments, technology, ecommerce, travel, entertainment, gaming or scaled consumer brands is preferred
Benefits
- Dental insurance
- Vision insurance
- Health insurance
- Retirement plan
- Paid holidays
- Paid time off
To apply for this job please visit visa.wd5.myworkdayjobs.com.

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