(Sr.) Marketing Manager, GI, Beijing/Shanghai

On Site Full TimeShanghai, Shanghai, ChinaTakeda

Develop and implement advertising and promotional campaigns, conduct market research, manage product planning and development, and oversee a team of managers and professionals.

Requirements

  • Fully capable of leading public relations efforts, advising others, and applying expertise in complex scenarios.
  • Manages marketing budgets effectively, optimizes expenditures, and provides guidance in complex campaigns.
  • Independently executes branding strategies in complex situations and mentors others.
  • Applies advanced Search Engine Optimization strategies, advises on future trends.
  • Performs lead generation tasks independently and anticipates future needs.
  • Executes email marketing campaigns independently and makes strategic recommendations.
  • Leads complex market research studies and provides insights.
  • Utilizes Google Analytics to analyze data and provide strategic insights.
  • Manages and executes complex graphic design projects, and improves processes.
  • Operates marketing automation platforms to execute and analyze complex campaigns.
  • Crafts well-structured content for various scenarios and mentors others in writing.
  • Creates and delivers impactful presentations and develops presentation skills in others.

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