Specialist, Digital Marketing

Hybrid Full TimeLondon, England, United KingdomPearson

We’re looking for a motivated, data-driven Digital Marketing Specialist with expertise in marketing automation, email marketing, and CRM campaign execution. In this role, you’ll support UK and international markets by building high-performing email journeys, managing lead capture processes, and ensuring accurate tracking and reporting across all campaigns.

Requirements

  • Proven experience in email marketing, lead generation, and marketing automation.
  • Strong expertise in Pardot and/or Marketing Cloud, Salesforce CRM, Form Assembly, and UTM set-up.
  • Strong analytical mindset with the ability to interpret data and provide strategic insights.

Benefits

  • Competitive reward
  • Ongoing professional development and opportunities to grow your product leadership career
  • Broad exposure across qualifications, assessments, digital and service-based solutions

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